Magical Internet Marketing

Setting File Permissions On A Unix Server

2005-06-11T21:28:00.000-07:00

File permissions are one of the strengths that the Unix world has had over
it's Windows contemporaries. Permissions are a means to control access to
information on a computer, on a file by file basis. There are several layers
of control, and these will be discussed below.

For the purpose of this series of tutorials, I have been using a free
FTP program called Core FTP Lite to upload files to my server. I am using
this program to describe my examples.

Money For Old Rope - Search Directory

2005-05-08T15:32:00.000-07:00

Another way of making money is to set up your own directory or search engine. With the right tools, this is not so difficult. There are a number of scripts on the market that will do this for you, and some of the smarter ones will pull in content for you too.

With nothing more than Google ads to drive them, it is possible to get a decent monthly income on the back of AdSense alone.

Opt-in Leads - Building Your Business By The Back Door

2005-04-10T00:00:00.000-07:00

List building by obtaining opt-in leads is a critical part of your online adventure.

Ask most people, and they will tell you that without a list, you cannot make it online.

Well, I don't quite agree with that, because I have not driven my lists as hard as I could have done, and I do ok. I mean, how often do I send messages to my lists? The last was a month ago.

But, having said that, there is no doubt that utilising your list to it's full potential, will definitely make a difference to your bottom line.

As long as the opt-in leads are good ones .....

So, here is an alternative way to build your business.

optin-in leads

Free Web Advertising

2005-03-27T15:27:00.000-08:00

Free Web Advertising - What It Is and Where To Get It?
There is no doubt that getting your Internet marketing strategy right, as with conventional marketing, is critical to the success of your business. Without it, your business will wither and die. However, you have a massive advantage on the Internet, where the costs of running a business are so much lower, and where you have access to free web advertising.

Just because free web advertising doesn't cost anything, doesn't mean that you should ignore it.

Far from it.

In fact, my research shows that used correctly, some of these methods can outperform more costly advertising methods such as Ezine advertising.

Obtaining Meta Keyword Advice

2005-02-25T15:34:00.000-08:00

Getting Meta Keywords Advice The Easy Way!

No matter whether you hire a professional search engine consultant to give you meta keywords advice, handle all your search engine rankings yourself or use the pay per click search engines for quick and easy traffic, none of it will do be of any use unless you know exactly what keywords and phrases, people will actually type into the search engines to find you.

Think you know?

I'm prepared to lay a bet you don't know a fraction of the keywords unless you already know about "Word Tracker" or have signed up for the free meta keywords advice trial in the past.

Word Tracker collects the search results of all the major search engines and compiles a database that can be searched to provide you with meta keywords advice about exactly how many people search for a particular phrase in the last 24 hours for each of the major search engines and pay per click engines!

Creating an Ebook

2005-02-24T15:29:00.000-08:00

It's a sad fact that crime exists on the Internet. There are many people who would willingly take your brand new ebook you worked so hard on, "copy" it word for word and start selling it online as their own.

Your product does not have to be limited to text in the form of an ebook. It may be delivered as audio or even video with the advent of broadband Internet connections, but increasingly though these alternative media formats are being used, they are normally activated by links embedded into ebooks and supported by text.

One of the main reasons for this is the ability of your product to deliver an automatic "backend" income stream for you, from other products or services you recommend and are affiliated with. By including your affiliate links inside of e-books, your customers can visit the sites of your recommended links and should they choose to buy anything you'll earn extra money on the commission due.

Many people actually produce e-books and actually give them away! They do this because of the "viral" effect that can be achieved. People pass around your book and they're also passing around your affiliate links generating increasing commissions for you!

A twist on this method is to sell ebooks you can create quickly and sell them for a low price such as $17. This makes sure that people actually read your book and will be more likely to click on your links because they paid for it. If you offer them "reprint rights" they have an incentive to sell more copies of your product distributing ever more of your affiliate links with no involvement on your part.

How To Display RSS Feeds From Other Sites On Your Pages

2005-02-17T15:18:00.000-08:00

Displaying RSS feeds from others sites, if they are within the theme of your site, will give you a constant supply of fresh content. So the search engines will love it!

The focus of this tutorial is on the use of a free script called CarP, which will do the job for you. Click on the link, and look for the 'Free Download' option.

The script is very easy to install, but here is a brief tutorial which should help you.

There are substantial tutorials at the Magical Internet Marketing site, all about RSS Feeds.

An RSS Tool For Internet Marketing

2005-02-13T10:23:00.000-08:00

An RSS Tool For The New Millennium

What Is RSS?

Depending on who you talk to, RSS can stand for 'Really Simple Syndication', 'Rich Site Summary' or probably other interpretations of the acronym, an RSS Tool are those that can deliver the technology where it is required.

RSS is simple technology that allows anyone to easily publish information from their web sites on to alert subscribers to the existence of new and fresh information.

If you thought that this was the domain of Autoresponders, then you would be correct; except that Autoresponders have been hit by the curse of Internet Marketing, SPAM complaints, and as a result, have become less and less efficient at delivering messages. RSS bypasses the email system altogether, and is completely SPAM free. If one of your readers has had enough of your news letter, then they just remove the feed in their feed reader. The user has complete control.

You as a publisher can also syndicate your information to other web masters using the RSS technology. Marketing articles are a well know source of traffic to web sites, and using an RSS tool to deliver the message is a very powerful way to deliver traffic to your web site.

What you also need to know is that the technology has been around for many years; dating back to its earliest incarnation in 1997. What you also should know is that the following entities are embracing and exploiting this technology

• Google

• Yahoo

• Microsoft

• Amazon

• IBM

• Apple

• eBay

The question is, can you afford to be left behind?

What RSS Tool Is Available?

The focus of this article is really on two uses for RSS Tools. One has been broached on above, in that it can be used as a replacement for an Autoresponder, bypassing the email system completely, which has got to be good news.

The other is as a means of delivering content to your web site, which, if done correctly, is a means of getting targeted traffic. Once your site has been spidered by the search engines, RSS can deliver fresh content by means of taking feeds from other sites. As long as you choose sites which have themed content, you will have fresh themed content on your web site.

And the search engines will love it, period.

RSS is a very powerful weapon for you.

Crazy Browser

2005-02-10T16:42:00.000-08:00

Why Crazy Browser?

For a long time, I have ignored the click exchange programs, because I couldn't see that endlessly clicking on links would benefit my marketing.

I am always on the look out for better ways to market, to improve my success rate and that of people who support me in the programs I promote, and over a period of time, something started become apparent to me. A lot of BIG marketing programs used these click exchange programs as their core marketing tool. Many can all be used free, which is obviously a huge bonus, but what was it about them that attracted them to these big marketing companies?

Well, I tried some, and to be honest, I saw a lot of good programs advertised. If all the other people who used these were similar to me, then the audience is a good one. The more I thought about it, the better the idea seemed. As long as your web page stood out, you had a chance.

Except for one thing!

Advertising on the internet is a numbers game. You need to send a lot, and I mean a LOT of ads out to get decent responses. And to do that with Click exchange programs, you need to join quite a few.

So how on earth can you build up decent clicks in a multitude of programs?

Well, the answer is 'Crazy Browser'.

Magical Internet Marketing - Commission Spyder

2005-02-05T16:13:00.000-08:00

Introduction to Commission Spyder

Commission Spyder is the brainchild of Bram Smith, and is one my most prolific money spinners. It is also the easiest to promote. It is a clever web of affiliate programs, for which I personally only promote one url.

I have noticed a drop out of people who have gone into the program and left because they couldn't get it to work. I can only surmise that they did not go about it in the right way, so the purpose of these tutorials is to guide you through how I personally have gone about promoting the product, and have made a tidy residual income in the process.

Please note that I only tend to use free marketing strategies, such as Safelists and click exchange programs. I also have paid for some cheap FFA leads, but by and large, my advertising costs me next to nothing.

Overview

Commission Spyder is really a hub for affiliate programs. It works with two types of programs, those that make money and those that create traffic to your web sites.

You can join all the programs that Commission Spyder recommends for free, and they do have value. However, if you want to make money, then you should join up as a pro in the main two programs, Commission Spyder and Automatic FFA. The other main program that Commission Spyder asks you to join (apart from the Traffic generating sites) is to Corey Rudls Internet Marketing Centre. I make money on all of these three sites, but I only promote Commission Spyder.

How does that happen?

Well, the pro version of Commission Spyder comes with an automatic responder that you can feed leads generated from Automatic FFA. I do this everyday, and it works, because I do not promote Auto FFA in any other way. Yet I still generate several hundred dollars a month regular income from Auto FFA alone.

12 Ways We Sabotage Our Success

2005-02-01T06:45:00.000-08:00

1. Ignore your own strengths and weaknesses.

We all have many individual attributes, but it is pointless trying to be someone or something that we are not. As Peter Thompson, the great motivational speaker says, "People will only do who they are."

Don't ignore reality. Learn who you are and build your business or career accordingly.

2. Stop learning.

For many people, the very idea of learning is something that they left behind at school or college. They don't read. In their jobs they only know one way. Their way.

Successful people are universally sponges for information. They read, listen to tapes, scour the Internet and spend their whole lives learning.

The best investment anyone can make in their business, career or life is in their own ongoing education. If you are spending less than $200 a year on learning new things, you are short-changing yourself.

Read more of this internet marketing article by Martin Avis?

Earn From Surf For Hit Programs

2005-01-31T15:46:00.000-08:00

Surfing for hits as part of an ongoing Internet Marketing strategy, is certainly an accepted part of an Internet Marketers arsenal of tools. To surf for hits is certainly a recommended part of the Magical Marketing system.

Under normal circumstances though, that is where the usefulness of surf for hit programs goes. There are so many around, some much better than others, that it would be nigh on impossible to become Pro members of any of these type of programs and expect to make any money from them.

Fortunately, times have changed.

There is a surf for hit, program called Studio Traffic that makes earning with the program easy and simple.

It is free to join, but you get $10 added to your account when you join as a bonus. So you are ahead straight away!

The surfing is automatic, so all you have to do is set up Studio Traffic, and run the 'Surf4Spots' link for an hour a day, and you will start earning. You don't even have to click on any of the pages to surf. Studio Traffic sells some of the traffic generated, and you effectively collect a commission.

The good thing about it, is that the level is set to 1% per day, based on the amount in your account. So the more you accumulate, the more you will earn.

I have run this system for 6 months and tested it out, and it runs as they say it does. So it is possible to make money with surf for hit programs.

Clickbank overview - How to make the most of your account.

2005-01-28T15:28:00.000-08:00

Clickbank is known throughout the Internet world as a safe and secure method of making online payments for eBooks and software - in fact anything that can be delivered electronically. This Clickbank overview is to allow you to make the most out of Clickbank within the confines of the Magical Marketing system, which allows you, as a Magical Marketing affiliate, to make purchases through your own account. So you can pocket the commission on your own sales!

Before we start, you need to ensure that you have a Clickbank account. It is free. You can sign up by following this Clickbank Overview link.

This page is normally only visible to Magical Marketing members, but in case you have wandered here by accident, you can sign up for Magical Internet Marketing here.

Why Marketing Articles Can Bring You Droves of Traffic

2005-01-27T10:49:00.000-08:00

Marketing Articles

Considering how big the Internet is, and how many people search for information each day, it would be pretty foolish for any businessman to discount the value of the Search Engines to their business. But getting your information in front of the right eyes (targeted visitors) is not that easy.

Or is it?

One of the key elements of SEO, is the links that appear on 'important' sites (important in the eyes of engines like Google for example).

Once you have written your article, you need to submit it to some important sites, and if accepted, your article will be a very valuable source of traffic. The reason is that these important sites receive millions of visitors, and if your site is listed there, it will get crawled by the search engines. This means that you will have a bigger chance of featuring in the listings of the search engines for the keywords that you choose.

And you will get traffic directly from the site itself of course. Here are two sites that you might consider submitting your article to.

Why Finding the Right Keywords is so Critical to Your Success!

2005-01-20T10:07:00.000-08:00

It is difficult to emphasise the importance of keyword selection, no matter what business you are involved in. You can optimise your web pages til you are blue in the face. You can spend as much as you like on your pay per click campaigns. At the end of the day, it counts for nothing if you have done your keyword research incorrectly.

You must ascertain which keywords your prospects are using. It's no good bidding for 'marketing on the internet' if everyone is typing 'internet marketing'.

The real job is in the keyword research. After that, if you use the right tools and do the job properly, you will reap the benefits of your hard work.

2 Ways In Which Ad Tracking Helped Create a Killer Ad

2005-01-19T15:32:00.000-08:00

I recently undertook a promotion, using a number of advertising media. The exercise involved a system of mine called the Magical Marketing system.

As an internet marketing exercise, I decided that I wanted to approach the members of some of the affiliate programs that are featured in Magical Marketing, and offer their members the chance to join this system, and reap the benefit of the multiple promotion methods that it employed.

And, as a marketing exercise, this has worked very well, and whilst an interesting exercise in Joint Venture Marketing in itself, it has produced a result so remarkable in my eyes, that I felt it worthy of a report.

With one particular featured program, I did a multiple ad test, to see what the comparison between three ads. It was the results of this that struck me, and prompted me to put this article together.

The three ads, which were very similar. This is good of course, because it means that any variance in the results can be explained in relatively few ways. So there are two points that need to be made about these ads, which may affect your thinking about how you write your own ads.

1. Use Of Variables in Headlines

I don't know about you, but I am always hearing that using someone's name in an advert can make a significant difference to the effect of that advert. Not all programs have this kind of facility though. It just happens the program that I ran the adverts with does, so I made use of it in the headlines for 2 of the 3 adverts, but not for one of them. I have used the variable in the body of all three ads, so some personalisation took place in all cases.

2. Bulleted Benefits

Again, all the books and articles that I have ever read tell you to spell out the benefits, and a lot of them tell you to bullet them to add emphasis. So, I have done this with all three adverts, but with a difference between ads 1, and 2 and 3. In the first advert, I just made single word references to the benefits, in the other two, I elaborated in order to explain the benefit better.

3. Conclusions

The results are so striking, that they are worthy of comment.

The ads were placed from 12th December 2004 to 18h January 2005. So, the time span is about a month, but, I use the program in question to send other ads out too. About every 3rd day, I will send one of these three ads, in rotation. So, each of the ads would have been sent about every 6 days or so.

Advert 1 pulled in 70 unique hits, with 19 action hits. The latter is where prospects followed through to the sign up page.

Advert 2 pulled 5 unique hits and 1 action hit.

Advert 3 pulled 4 unique hits and no action hits.

Headlines

I have always advocated trying to keep headlines short, especially where email adverts are concerned. You only have the width of the the email pane to enter your message, so you must tell your story within a few words.

I don't consider any of the Headlines that I have used to be excessively long. However, the first advert is very short, and perhaps that accounts in part for the huge number of additional clicks for the first advert?

In part, I believe that this is true.

However, I am now thinking that perhaps email prospects have become wary of seeing their name in emails from people that they don't really know. Think about how you react when you see such an email?

Do you open it immediately, or do you become suspicious?

Trust your gut feeling.

I have used the personalised approach in the body of the email, and maybe the psychology here is that once someone has opened an email, they have 'let you in' and are more amenable to your being personal.

Headline conclusion

I am more convinced than ever that email headlines should be short - as short as possible. I also recommend that if you personalise the Headline, you stop, and test your ads without it.

Bulleted Benefits

You can see that advert 1 has produced a massive amount of additional click thru's over the other two ads. Bearing in mind that each ad went out, probably every six days, the first two ads are not far removed from the norm with the program that I used. This makes the results achieved by Advert 1 even more staggering.

The change in headline may go some way to explain this, but the huge number of clicks tells me that something much more significant has occurred.

Thankfully, the body of the three ads are very similar in all aspects, except one; the bulleted benefits. In the first ad, I have given one word answers. In the other two, I have elaborated.

Bulleted benefits conclusion

One cannot escape the fact that keeping the benefits so short has had an impact. And not only in click thru's either. If you look at the graphic under 'Actions' column, you will see that I have tracked the prospect through to the signup page. You might expect that the 20% conversion rate be the same, but it isn't, it has increased to around 28%. So the shorter bullet points have also pre-sold more effectively, so the prospects likelihood of signing up has increased as well.

As a final note, please remember that all of this is courtesy of tracking my ads. If you don't do it, then you will struggle to make an impact in the marketing world.

Charlie Cory

CEO Magical Marketing

For a full statistical view of this article, please click here.

Starting a Low Cost or No Cost Marketing Strategy

2004-12-14T02:09:00.000-08:00

Those new to Internet Marketing will be well aware of the diverse and numerous sources of information regarding the business world that you now find your self in.

The purpose of this marketing course, is to give everyone an effective on-line marketing system that doesn't cost the earth (it costs next to nothing), but is simple to implement.

It leads you step by step to a collection of programs that you can choose to promote, which all feature multiple income opportunities, something that is critical to my on-line success. Promoting multiple programs with a single url makes so much sense.

Many systems that I have seen use similar methods to those that I am going to outline for you, but you need to be a rocket scientist in order to follow the instructions through to the end ........

.... and they charge you for it!

This system is simple (and there is no charge).

There is some work involved though. The trade off for it being cheap, is that it is going to take up some of your time.

However, rest assured, that once it is set up, it works easily, with only a little maintenance.

And it works.

It works for me, and if you follow the instructions, I am sure that it will work for you.

I have worked out that you can do ALL of your marketing in between 30 minutes and 3 hours a day. It's not too painful is it? And I will give you some bullet points at the end for you to follow so that you can get into the swing of it easily.

Something We Need to Get Straight First

There is something that you need to understand before you rush headlong into this.

You will be running a business here.

The good news is that an online business is not quite that same as a real world business. It is far, far cheaper to run. There are no real overheads.

You already have a computer
You already have a desk, or somewhere to work
You already have an Internet connection.
You have time to devote to this venture.

Having said that though, it is imperative that you still view your venture as a business, and remember that you are in it to make a profit. In order to do that, there are some guidelines that you need to bear in mind.

Some Guidelines to Follow

Yes, it is exciting, and yes it is possible to make a living from it. I do, and if you follow what I show you, I am sure that you will too. However, there are some rules that you need to bear in mind. If you don't, then in my opinion, you are asking for trouble.

I don't want you to fail, and I am sure that you don't either.

So here are some guidelines.

Find a good program to promote as outlined in the previous lesson, and do not get sidetracked with every little new thing that comes along. Failure to focus on your primary business is probably the most common reason for failure in the Internet marketing world.

If you don't have a business to promote, then I will recommend some that do well for me, at the end of the series.

If you have some programs to promote already, take a long hard look at them!
Do the programs that you are promoting have a real and tangible product? If you took the compensation plan away, would they stand up on their own? If not, then you should seriously think about dispensing with them.
Have they made anything for you so far? It's not the end of the world if they haven't, because I would guess that you have had trouble promoting them (I guess that's why you are here after all). But, if you HAVE made some signup's (through other members spillover for example), then that would be a good reason to stick around.
If you have needed help, has the Company or your upline tried to be helpful?

Or have they fobbed you off with half baked answers, or made you feel foolish?

Or worse, they have not answered your emails at all! If they have done ANY of these things, then throw them out! They do not deserve your support.

As a side note to this, and you have had some downline members, then make the effort to help them. If you cannot answer questions, then try and find out the answers and get back to them.

This marketing and promotion system that you are reading about will work for anything. Just choose the programs you promote carefully. The programs that I will recommend work for me, and they will work for you as well.

Most of this course, focuses on free or low cost marketing. However, please be prepared to invest something to start, and maybe a little more as you start to become successful. Remember the comparison to running a business in the real world, where you would probably have had to spend thousands of dollars already, before you took a step out of the door. And then you would be faced with bills mounting to thousands a month.

Not so here, in the Internet world.

However, if you cannot invest in yourself, then I am afraid that you will struggle.

I am very confidant that anyone who follows these instructions to the letter, will cover their costs in a reasonable space of time.

To put this in perspective, if you were attempting to start a similar business in the real world, you could expect to have to invest $1000's up front, and expect to pay many hundreds if not thousands of dollars EVERY MONTH, in overheads (such as office rent). I doubt that you will have to spend even $100 up front marketing online, and some tens of dollars every month.

The costs bear no comparison, do they?.

The Internet is perhaps some people's ONLY chance of running a business. You should watch what you spend, but be prepared to invest, wisely.

The same principals apply online as they do off-line though.

You must be prepared to invest in yourself.

Testing Email Promoter for Your Internet Marketing

2004-12-10T06:07:00.000-08:00

With such a proliferation of tools on the internet, it can be hard to decide what to use to compliment your Internet Marketing strategies.

This piece is a review of Email Promoter which has been used for several years and gives hard evidence of the results attributed to it.

One Thing You Must Do If You Want To Succeed Online

2004-12-07T15:52:00.000-08:00

Ok, so you have been struggling to make an income from your online efforts. Most of us have been there. The expenses have been racking up, and the income has not been meeting the expenses.

You're running at a loss!

Yikes! A recipe for business disaster (online or off line).

But Wait! What if you .....

Turn Your Expenses Into Income Opportunities

I am a great believer in lateral thinking. Thinking outside the box. Whatever you would like to call it. So let's slow down for a moment here, and think about this again ....

Ok, we are online, right?

And most of the programs that you belong to, have affiliate programs, right? Now I don't mean your core business, the main one that you are promoting.

What about all of the others?

Without knowing how you go about promoting your business online, it's difficult for me to be specific about what YOU do. I can, however, be specific about what I do, and what works for me. I use Safelists, and I use FFA leads. And they work great for me.

But there must be about 6 or 7 of these types of programs, all of which come up with monthly bills that I have to meet in order to keep on promoting my main program. 6 or 7 monthly bills, for 1 measly monthly income.

It doesn't seem very balanced, does it?

Well, it's not, if you think of it like that. But, what was it I was saying about thinking outside the box? What if those 6 or 7 bills that I am paying, were in fact, 6 or 7 more income opportunities?

Wow!

So, instead of getting 6 or 7 bills and one stream of income a month, I got 8 or 9 streams of income? So let's carry on this though process for a moment. I am sure that you understand the need for tools such as Autoresponders, Ad Tracking, Submitters, Lead Sources and everything else that you need to make your business work efficiently.

They all cost money too don't they?

But stop for a second, stop thinking of these as expenses for a second, think of them as opportunities. That's right, each of the tools that I have mentioned is an opportunity to build your online business and your earnings.

"How can that be? It's all money going out?"

Well, that's true. But, what if in your business, you were able to tell people in your organisation about all of the tools that you use, and how good they are, and how to use them ....

Ok, can you see the picture? You can teach others to use the tools that you are using. Can you see the benefit in that? What would you think of someone who showed you step by step the things that you needed to do to be a success online?

Well I am sure that you would be grateful. And would also trust them enough to try out the tools that they recommended?

Right! Can you see where I am going with this?

So, you are now in a position where you can show people how to market as you have done, all from one location! That's correct. You don't need to send out different ads for all of the programs that you are in, nor all of the tools you are using. You just tell them about 1 url, and that program does the rest for you, promoting all of your tools at one time as well.

How easy is that?

It is truly promoting multiple programs, and generating multiple income streams .....

..... from a single URL.

Opt In List Building.

2004-12-06T15:07:00.000-08:00

Why Build a List?

Ask anyone!

Pretty much every online marketer that I have had communication with, or whose books I have read all say the same thing. There are 3 things you need to do to be successful online

Build your list.
Build your list some more.
Build your list some more, again!

I think that you get the idea.

The reason for building a list is so that you have someone who is immediately accessible to advertise your new opportunities or programs or ebooks or whatever. I am sure that you have heard the stories about the 'Guru's' who claimed that they could make $10,000 with a single email, and then proved that they could do just that. Well there is no mystery really, if you think about it. If you had a list of 100,000 subscribers, there is a good chance that YOU could make $10,000 with a single email too.

But how?

Well that's the great question.

I'll tell you how I go about it.

The first thing is to offer people something in return for their email address. I have offered people ebooks, and software and yes it does work. But, remember that there is a difference between having ANY 100,000 names in your list and 100,000 names of people who trust you. In fact, I would rather have a list of 1000 people who trust me then 100,000 who don't know me any day of the week.

Remember this.

If you build up trust and confidence, and are honest with your list, they will read what you send them and give your offers fair consideration.

Please refer to the Contact List Builder , which is a free ebook, devoted to this subject.

And, I have developed this site. It is full of tutorials and advice, and is free to join.

Now can you see the power of a list? Or to put it better, a GOOD list!

What I give away is an Autoresponder series which explains succinctly, how to go about no cost and low cost marketing. I wrote it myself and I keep it updated, and I give the series away so that YOU can use it to. As a series of text based messages, you can customise the links yourself as well.

You can get the series by clicking the link below

mailto:masterseries@listwonder.com

I'll keep you up to date with any changes to the series.

Ok, so now you have a series of messages, so what do you do with them?

Well here is what you should do.

The first thing that you need to do is to create an Autoresponder to deliver your messages. If you haven't done so yet, join The Money Hub as a free member and get your free Autoresponder. Click on this link to get a tutorial on setting up your Responder at the Money Hub. (If you are a member of Pro Money Matrix, then follow this link).
Load the messages that you have received from the link above into your Autoresponder. Click on this link for a tutorial on doing that. I personally allow the messages to be delivered 1 day apart, but you can change that as you feel fit. Please remember to change any links that you are a member of so that you get credit for people joining under you. If you are not a member of a particular program, then leave the link as it stands.

Remember to save the messages at the bottom of the screen, before you leave, or your work will be lost.

The messages have all been spell checked and formatted so that they wrap nicely in an email message.

The next thing that you will have to do, is present this series of email messages to your prospects. The traditional way of doing this, is via a form on a website. Here is a link to one of the sites that I use to fulfill this purpose.

Lead Capture. In order to create this kind of web site, you will need your own web space, you will need some appropriate graphics for the site and you will need a form to collect your prospects data.

You can create a form easily enough from within your Autoresponder. Follow this link for a short tutorial on doing this.

If you are a Pro member of the Money Hub (or Pro Money Matrix), then you have web space as part of your membership. You will also have access to some good quality graphics that you can use for banners and such on your landing page.

If you don't have a pro membership at either The Money Hub or Pro Money Matrix, and don't intend to get one, but would still like professional web hosting, I would recommend Kiosk. They offer professional, top quality hosting at a reasonable price. What is particularly good is that you get FFA leads, Autoresponders and Ad Tracking bundled in too.

Having a form on a web site is the best way to do this. It also enables you to place your site in rotators and in surf exchange programs. But if you do not want your own site, or simply cannot afford one, this technique for list building can still work for you.

All you need to do is to include your Autoresponder email address in your adverts instead of a web site url. This will register an entry in your Autoresponder every time someone clicks the link, and it avoids your prospects having to fill out a form. You won't be able to track the links either, but as always, there are trade offs for having to do things whilst watching your wallet.

Ad Tracking - An Overview for Your Internet Marketing

2004-12-05T06:26:00.000-08:00

One thing that you need, probably before all else, is an Ad Tracking system.

Why?

Consider this.

You have got lucky, and made $100, which you want to reinvest in your business, but you don't know where to invest it. You look at your ads, and you can see that you sent out 10 different ads, all with different headlines. Which should you use to invest your $100 wisely?

Without Ad Tracking, you are just as well off sticking a pin into a list and guessing.

With Ad Tracking, you can look at the list of tested ads, see that one particular ad with one particular headline has out performed all the others. So now you know which of the ads you should run when you pay for some advertising with your windfall.

It's a simple example, but I hope that it serves to illustrate what Ad Tracking is all about.

Here is an excellent system that will hold you in good stead.

Internet Marketing and Advertising Strategy - Overview

2004-12-03T04:48:00.000-08:00

Internet Marketing and Advertising Strategy - Overview

I have developed my strategy through necessity rather then design. It is based around free advertising methods by and large, because, at the time,I could not afford to do otherwise.

That being said, they work.

I make an income from my marketing efforts, through perseverance, perseverance and... yes you guessed it, more perseverance!

Because this strategy is mostly free, there is a cost in time; your time, to set it all up. Yes it is a pain, but it will work if you keep at it. What you must try and avoid is the desire to change everything because you don't get instant success.

This is the single most common reason for small internet business failure, in my opinion.

Tip. Depending on where you live, try and get your ads hitting the streets to coincide with late afternoon or early evening in the USA. Those in the UK (GMT) for example, might find an increase in hits and sales if they did this.

Safelists

The most important aspect of the whole thing is using Safelists. Safelists regularly get me sales. The problem is setting them up, because it is time consuming. However, if your funds are limited, it is well worth the trouble. Please review the section on Safelists elsewhere in this support system.

Surf For Credits

I think that Surf for Credit programs are much maligned. It can seem rather pointless surfing for credits, but with the right tools, it can be very rewarding, and can bring lots of exposure to your web sites. You need to get a lot of clicks to make sales or make signups, and your web sites need to be outstanding in order for them to grab the attention of other surfers in the few seconds that they are up on screen. But you will get success if you persevere.

I also study other systems to see what I can bring to my own advertising efforts, and I have noticed that a lot of very large marketing companies employ this tactic of surfing for credits as part of their own strategies, and if the big boys do it then, who is a minnow like me to argue! :o)

This form of advertising is completely free, and it gives you huge amounts of exposure. However, there is a big argument as to their effectiveness. I look at it like this. When I am using the Crazy Browser for example, I glance at every web site, probably for no more than two seconds. It's not a lot of time, but I have picked up some good stuff from surfing in this way (that's how I came across Commission Spyder, which is one of my best money spinners). So, it has worked for me!

What I would say is that it can pay to set up your own mini site to promote a product, especially if the product that you are promoting is a bit old and tired. It is the impact of the web site in that two second window that you have, which will get you sales or not.

What are Surf for Credit programs?

Email Marketing

I also use FFA pages and other leads sources. Click here to find out more.

The third part of my marketing strategy revolves around legitimate emailing. I use FFA lists for this purpose. FFA stands for 'Free For All', and the basic thinking behind it is that when you post an ad on a FFA site, you agree to receive an ad in return.

However, my strategy does not involve posting to FFA sites.

It involves hosting your own sites, so that people post to YOUR site, and then you reverse market, by sending them your ad.

It is very effective.

However, there is a drawback, which I have found to my cost.

For eighteen months or so, I used this technique very effectively.

Unfortunately, some people do not understand the nature of the agreement (or are maybe just plain malevolent, I don't know) and cried SPAM when they received an ad. This caused me untold harm and problems, and quite frankly, it knocked this form of advertising on the head for a few months, until I could find a safe way of doing it.

And now I have!

Please download the ebook which this link will take you to.

The book is free to download. It contains a genuine gem of information regarding FFA advertising, that you ignore at your peril. Basically it explains how you can send an email to ANYONE safely.

I highly recommend that you read this book.

From there I recommend that you look at my FFA section for recommended resources for leads.

FFA Leads

How Can Email Boxes Help My Internet Marketing?

2004-12-01T08:14:00.000-08:00

If you involve yourselves with any form of email marketing, then email boxes will prove invaluable.

These email collection points can be used to collect the masses of email that can accumulate when you involve yourself in email internet marketing. The best boxes will also auto cleanse every 24 hours, so that in the event of your being away for a couple of days, the boxes will not fill up and bounce back email, which can hurt your business credibility.

What Are Surf For Credit Programs?

2004-11-30T01:53:00.000-08:00

Surf For Credit (SFC) programs are great for those who are interested in Internet Marketing, but who have a limited budget. The attraction is that they can be used for nothing. The only cost to you will be your time.

There is no doubt that you get what you pay for, and that if you have a marketing budget, you could be better advised to spend your time in other areas.

Having said that, SFC are a great way to gain web traffic for your business.

I did a study of some of the big Internet Marketing companies a while ago, and they all included SFC as part of their strategy.

Here is a link to a more detailed review of SFC.

How Will a Rotator Help My Internet Marketing?

2004-11-28T15:41:00.000-08:00

What is an Ad Rotator?

Well, it is a program that feeds a different ad or web site whenever the url is clicked.

This can be useful when you have a multitude of programs to promote. Say for example you have bought 1000 click thru's from one of the vendors of such things, and you have 10 programs that you want to promote.

With a rotator, you will ensure that each of the 10 programs receives around 100 hits each.

You can read more about internet marketing rotators here.

Be warned that you should not overdo rotators, because your marketing clout will be stretched too thin. In other words, there will not be enough of your resources to go around.

No Cost and Low Cost Internet Marketing

2004-11-27T07:39:00.000-08:00

I suppose that the adage you only get what you pay for holds true in most walks of life.

But in business, what if you have little or no capital to start with. Where does that leave you?

In the 'real' world, it would kill you stone dead in all probability. With no capital to fund your marketing, it would make life very difficult for you.

Internet Marketing is a different ball park though.

It is possible to make significant headway and learn the ropes of the business with very little capital at all.

Here is an article that could help.

Kicking Butt With Low Cost Advertising.

Supporting Your Members

2004-11-26T02:13:00.000-08:00

Internet Marketing can be a tough business.

You can work away for months and slowly build a business, build downlines, build relationships, only to see your business crumble over time because of user attrition, people leaving your program and joining another. All through no fault of your own.

Or is it?

Have you really been doing all that you can to keep your members keen and motivated?

I discovered that if I proactively sought out my members and offered them assistance in any form that was necessary, they stuck with me. This is especially important to people who are new to the industry.

In fact I developed a web site devoted to doing just that. And the results were impressive.

Attrition slowed and started moving the other way.
I started developing income in other programs too.

It really was win, win for me.

I strongly suggest that you consider a similar approach.

How Critical is Ad Tracking to Your Internet Marketing Business?

2004-11-25T03:36:00.000-08:00

Ad tracking is absolutely essential to your survival in, not only Internet Marketing, but in any online business. It has its equivalents in the offline world. I am sure that anyone sending out a mass mailing, will test the results that come back to ensure that they get good value for money.

Maybe change the advert that they are sending.
Maybe change the packaging.
Maybe change the delivery method.

Test, test and test again.

Take a look at the following tutorial. It is used for Internet Marketing, and discusses a specific tool, but the lessons could be used for anyone.

Conferences for Internet Marketing

2004-11-24T01:45:00.000-08:00

The Internet is all about information, right. And Internet marketing could not exist without it.

Sometimes though, getting hold of the right information can be difficult. This is especially the case when you are new to the world in which you find yourself. It is almost like information overload; there is so much to see and read that it is difficult to know where to start.

Let's look at this from the other side of the fence as well.

Let's say that you are a content provider, and you want to get the word out. How do you go about doing it? Well, you can deliver

Ebooks - tried and tested
An ecourse - a very popular way of getting your content noticed
Articles - much like this. Write about what you know and syndicate the information.
more....

All are familiar territory, but also involve a lot of work. And to some minds, they are inefficient.

Well, there is another way too.

How about a Conference. Seating up to 100 people, where you can not only give your information, but also gain valuable feedback from your attendees as they listen to your presentation.

If you are serious about your business, you really should be looking at setting up conference facilities. It's not as expensive as it once was either.

Magical Internet Marketing

2004-11-23T06:16:00.000-08:00

Magical Internet Marketing was built to help people replicate success. It is, in a nutshell, a viral HelpDesk. What I mean by this is that it is a set of tutorials and resources but built so that any pro member can use their own affiliate ID's instead of mine (great for you, not so good for me ...)

:o(

Resources are tested and reported on, giving statistics of the results.

It has been designed so that ANYONE can make it work.