Monday, January 31, 2005
Earn From Surf For Hit Programs
Surfing for hits as part of an ongoing Internet Marketing strategy, is certainly an accepted part of an Internet Marketers arsenal of tools. To surf for hits is certainly a recommended part of the Magical Marketing system.
Under normal circumstances though, that is where the usefulness of surf for hit programs goes. There are so many around, some much better than others, that it would be nigh on impossible to become Pro members of any of these type of programs and expect to make any money from them.
Fortunately, times have changed.
There is a surf for hit, program called Studio Traffic that makes earning with the program easy and simple.
It is free to join, but you get $10 added to your account when you join as a bonus. So you are ahead straight away!
The surfing is automatic, so all you have to do is set up Studio Traffic, and run the 'Surf4Spots' link for an hour a day, and you will start earning. You don't even have to click on any of the pages to surf. Studio Traffic sells some of the traffic generated, and you effectively collect a commission.
The good thing about it, is that the level is set to 1% per day, based on the amount in your account. So the more you accumulate, the more you will earn.
I have run this system for 6 months and tested it out, and it runs as they say it does. So it is possible to make money with surf for hit programs.
Under normal circumstances though, that is where the usefulness of surf for hit programs goes. There are so many around, some much better than others, that it would be nigh on impossible to become Pro members of any of these type of programs and expect to make any money from them.
Fortunately, times have changed.
There is a surf for hit, program called Studio Traffic that makes earning with the program easy and simple.
It is free to join, but you get $10 added to your account when you join as a bonus. So you are ahead straight away!
The surfing is automatic, so all you have to do is set up Studio Traffic, and run the 'Surf4Spots' link for an hour a day, and you will start earning. You don't even have to click on any of the pages to surf. Studio Traffic sells some of the traffic generated, and you effectively collect a commission.
The good thing about it, is that the level is set to 1% per day, based on the amount in your account. So the more you accumulate, the more you will earn.
I have run this system for 6 months and tested it out, and it runs as they say it does. So it is possible to make money with surf for hit programs.
Friday, January 28, 2005
Clickbank overview - How to make the most of your account.
Clickbank is known throughout the Internet world as a safe and secure method of making online payments for eBooks and software - in fact anything that can be delivered electronically. This Clickbank overview is to allow you to make the most out of Clickbank within the confines of the Magical Marketing system, which allows you, as a Magical Marketing affiliate, to make purchases through your own account. So you can pocket the commission on your own sales!
Before we start, you need to ensure that you have a Clickbank account. It is free. You can sign up by following this Clickbank Overview link.
This page is normally only visible to Magical Marketing members, but in case you have wandered here by accident, you can sign up for Magical Internet Marketing here.
Before we start, you need to ensure that you have a Clickbank account. It is free. You can sign up by following this Clickbank Overview link.
This page is normally only visible to Magical Marketing members, but in case you have wandered here by accident, you can sign up for Magical Internet Marketing here.
Thursday, January 27, 2005
Why Marketing Articles Can Bring You Droves of Traffic
Marketing Articles
Considering how big the Internet is, and how many people search for information each day, it would be pretty foolish for any businessman to discount the value of the Search Engines to their business. But getting your information in front of the right eyes (targeted visitors) is not that easy.
Or is it?
One of the key elements of SEO, is the links that appear on 'important' sites (important in the eyes of engines like Google for example).
Once you have written your article, you need to submit it to some important sites, and if accepted, your article will be a very valuable source of traffic. The reason is that these important sites receive millions of visitors, and if your site is listed there, it will get crawled by the search engines. This means that you will have a bigger chance of featuring in the listings of the search engines for the keywords that you choose.
And you will get traffic directly from the site itself of course. Here are two sites that you might consider submitting your article to.
Considering how big the Internet is, and how many people search for information each day, it would be pretty foolish for any businessman to discount the value of the Search Engines to their business. But getting your information in front of the right eyes (targeted visitors) is not that easy.
Or is it?
One of the key elements of SEO, is the links that appear on 'important' sites (important in the eyes of engines like Google for example).
Once you have written your article, you need to submit it to some important sites, and if accepted, your article will be a very valuable source of traffic. The reason is that these important sites receive millions of visitors, and if your site is listed there, it will get crawled by the search engines. This means that you will have a bigger chance of featuring in the listings of the search engines for the keywords that you choose.
And you will get traffic directly from the site itself of course. Here are two sites that you might consider submitting your article to.
Thursday, January 20, 2005
Why Finding the Right Keywords is so Critical to Your Success!
It is difficult to emphasise the importance of keyword selection, no matter what business you are involved in. You can optimise your web pages til you are blue in the face. You can spend as much as you like on your pay per click campaigns. At the end of the day, it counts for nothing if you have done your keyword research incorrectly.
You must ascertain which keywords your prospects are using. It's no good bidding for 'marketing on the internet' if everyone is typing 'internet marketing'.
The real job is in the keyword research. After that, if you use the right tools and do the job properly, you will reap the benefits of your hard work.
You must ascertain which keywords your prospects are using. It's no good bidding for 'marketing on the internet' if everyone is typing 'internet marketing'.
The real job is in the keyword research. After that, if you use the right tools and do the job properly, you will reap the benefits of your hard work.
Wednesday, January 19, 2005
2 Ways In Which Ad Tracking Helped Create a Killer Ad
I recently undertook a promotion, using a number of advertising media. The exercise involved a system of mine called the Magical Marketing system.
As an internet marketing exercise, I decided that I wanted to approach the members of some of the affiliate programs that are featured in Magical Marketing, and offer their members the chance to join this system, and reap the benefit of the multiple promotion methods that it employed.
And, as a marketing exercise, this has worked very well, and whilst an interesting exercise in Joint Venture Marketing in itself, it has produced a result so remarkable in my eyes, that I felt it worthy of a report.
With one particular featured program, I did a multiple ad test, to see what the comparison between three ads. It was the results of this that struck me, and prompted me to put this article together.
The three ads, which were very similar. This is good of course, because it means that any variance in the results can be explained in relatively few ways. So there are two points that need to be made about these ads, which may affect your thinking about how you write your own ads.
1. Use Of Variables in Headlines
I don't know about you, but I am always hearing that using someone's name in an advert can make a significant difference to the effect of that advert. Not all programs have this kind of facility though. It just happens the program that I ran the adverts with does, so I made use of it in the headlines for 2 of the 3 adverts, but not for one of them. I have used the variable in the body of all three ads, so some personalisation took place in all cases.
2. Bulleted Benefits
Again, all the books and articles that I have ever read tell you to spell out the benefits, and a lot of them tell you to bullet them to add emphasis. So, I have done this with all three adverts, but with a difference between ads 1, and 2 and 3. In the first advert, I just made single word references to the benefits, in the other two, I elaborated in order to explain the benefit better.
3. Conclusions
The results are so striking, that they are worthy of comment.
The ads were placed from 12th December 2004 to 18h January 2005. So, the time span is about a month, but, I use the program in question to send other ads out too. About every 3rd day, I will send one of these three ads, in rotation. So, each of the ads would have been sent about every 6 days or so.
Advert 1 pulled in 70 unique hits, with 19 action hits. The latter is where prospects followed through to the sign up page.
Advert 2 pulled 5 unique hits and 1 action hit.
Advert 3 pulled 4 unique hits and no action hits.
Headlines
I have always advocated trying to keep headlines short, especially where email adverts are concerned. You only have the width of the the email pane to enter your message, so you must tell your story within a few words.
I don't consider any of the Headlines that I have used to be excessively long. However, the first advert is very short, and perhaps that accounts in part for the huge number of additional clicks for the first advert?
In part, I believe that this is true.
However, I am now thinking that perhaps email prospects have become wary of seeing their name in emails from people that they don't really know. Think about how you react when you see such an email?
Do you open it immediately, or do you become suspicious?
Trust your gut feeling.
I have used the personalised approach in the body of the email, and maybe the psychology here is that once someone has opened an email, they have 'let you in' and are more amenable to your being personal.
Headline conclusion
I am more convinced than ever that email headlines should be short - as short as possible. I also recommend that if you personalise the Headline, you stop, and test your ads without it.
Bulleted Benefits
You can see that advert 1 has produced a massive amount of additional click thru's over the other two ads. Bearing in mind that each ad went out, probably every six days, the first two ads are not far removed from the norm with the program that I used. This makes the results achieved by Advert 1 even more staggering.
The change in headline may go some way to explain this, but the huge number of clicks tells me that something much more significant has occurred.
Thankfully, the body of the three ads are very similar in all aspects, except one; the bulleted benefits. In the first ad, I have given one word answers. In the other two, I have elaborated.
Bulleted benefits conclusion
One cannot escape the fact that keeping the benefits so short has had an impact. And not only in click thru's either. If you look at the graphic under 'Actions' column, you will see that I have tracked the prospect through to the signup page. You might expect that the 20% conversion rate be the same, but it isn't, it has increased to around 28%. So the shorter bullet points have also pre-sold more effectively, so the prospects likelihood of signing up has increased as well.
As a final note, please remember that all of this is courtesy of tracking my ads. If you don't do it, then you will struggle to make an impact in the marketing world.
Charlie Cory
CEO Magical Marketing
For a full statistical view of this article, please click here.
As an internet marketing exercise, I decided that I wanted to approach the members of some of the affiliate programs that are featured in Magical Marketing, and offer their members the chance to join this system, and reap the benefit of the multiple promotion methods that it employed.
And, as a marketing exercise, this has worked very well, and whilst an interesting exercise in Joint Venture Marketing in itself, it has produced a result so remarkable in my eyes, that I felt it worthy of a report.
With one particular featured program, I did a multiple ad test, to see what the comparison between three ads. It was the results of this that struck me, and prompted me to put this article together.
The three ads, which were very similar. This is good of course, because it means that any variance in the results can be explained in relatively few ways. So there are two points that need to be made about these ads, which may affect your thinking about how you write your own ads.
1. Use Of Variables in Headlines
I don't know about you, but I am always hearing that using someone's name in an advert can make a significant difference to the effect of that advert. Not all programs have this kind of facility though. It just happens the program that I ran the adverts with does, so I made use of it in the headlines for 2 of the 3 adverts, but not for one of them. I have used the variable in the body of all three ads, so some personalisation took place in all cases.
2. Bulleted Benefits
Again, all the books and articles that I have ever read tell you to spell out the benefits, and a lot of them tell you to bullet them to add emphasis. So, I have done this with all three adverts, but with a difference between ads 1, and 2 and 3. In the first advert, I just made single word references to the benefits, in the other two, I elaborated in order to explain the benefit better.
3. Conclusions
The results are so striking, that they are worthy of comment.
The ads were placed from 12th December 2004 to 18h January 2005. So, the time span is about a month, but, I use the program in question to send other ads out too. About every 3rd day, I will send one of these three ads, in rotation. So, each of the ads would have been sent about every 6 days or so.
Advert 1 pulled in 70 unique hits, with 19 action hits. The latter is where prospects followed through to the sign up page.
Advert 2 pulled 5 unique hits and 1 action hit.
Advert 3 pulled 4 unique hits and no action hits.
Headlines
I have always advocated trying to keep headlines short, especially where email adverts are concerned. You only have the width of the the email pane to enter your message, so you must tell your story within a few words.
I don't consider any of the Headlines that I have used to be excessively long. However, the first advert is very short, and perhaps that accounts in part for the huge number of additional clicks for the first advert?
In part, I believe that this is true.
However, I am now thinking that perhaps email prospects have become wary of seeing their name in emails from people that they don't really know. Think about how you react when you see such an email?
Do you open it immediately, or do you become suspicious?
Trust your gut feeling.
I have used the personalised approach in the body of the email, and maybe the psychology here is that once someone has opened an email, they have 'let you in' and are more amenable to your being personal.
Headline conclusion
I am more convinced than ever that email headlines should be short - as short as possible. I also recommend that if you personalise the Headline, you stop, and test your ads without it.
Bulleted Benefits
You can see that advert 1 has produced a massive amount of additional click thru's over the other two ads. Bearing in mind that each ad went out, probably every six days, the first two ads are not far removed from the norm with the program that I used. This makes the results achieved by Advert 1 even more staggering.
The change in headline may go some way to explain this, but the huge number of clicks tells me that something much more significant has occurred.
Thankfully, the body of the three ads are very similar in all aspects, except one; the bulleted benefits. In the first ad, I have given one word answers. In the other two, I have elaborated.
Bulleted benefits conclusion
One cannot escape the fact that keeping the benefits so short has had an impact. And not only in click thru's either. If you look at the graphic under 'Actions' column, you will see that I have tracked the prospect through to the signup page. You might expect that the 20% conversion rate be the same, but it isn't, it has increased to around 28%. So the shorter bullet points have also pre-sold more effectively, so the prospects likelihood of signing up has increased as well.
As a final note, please remember that all of this is courtesy of tracking my ads. If you don't do it, then you will struggle to make an impact in the marketing world.
Charlie Cory
CEO Magical Marketing
For a full statistical view of this article, please click here.
